This Trim-Gard product is a black and chrome flexible stick on wheel well molding that comes in a roll in various lengths . The chrome is capped with a thick, tough, layer or crystal clear vinyl, giving 20 times more protection. There is 3-M automotive grade tape already on the back of this molding which makes installation easier and gives it longer durability. This molding will protect your vehicle from parking lot door dings. Also these moldings are not painted but are manufactured with a process that bakes the color into the molding. That means no chips!